Hyper-Responsive’ Mailing List Of HOT Proven Buyers!

You can make a fortune with this exclusive mailing list…
(It’s like owning geese that lay golden eggs!)

Here’s A Rare Opportunity For You To Own & Cash-In On My Private Million-Dollar ‘Hyper-Responsive’ Mailing List Of HOT Proven Buyers!

Dear Wise Marketing Friend,

Linwood Austin here. Good news: Now you can own… mail to as often as you like… and earn unlimited amounts of money (forever!) from…
My Private “Million Dollar” Mailing List
Of PROVEN mail order buyers!
And, if you don’t currently have a product or service to offer, call me… I’ll show you how you can instantly create a product that you can easily sell for BIG PROFITS to Linwood Austin’s Private List. Or, I’ll show you how to plug into a powerful business opportunity already created for as little as $149. But first… let’s talk about this amazing list.

The “Linwood Austin List” IS a Million Dollar mailing list. This is because over the past 19 years it’s generated MILLIONS OF DOLLARS IN SALES! Just in the last year alone, the customers on this list have earned me and my clients over ONE MILLION DOLLARS!!! When you own this HOT list of hyper-responsive buyers, there’s just no telling how much money you’ll make.
Who knows, during the next year you may even earn more than $1,000,000.00!!
Every single time I’ve mail to this amazing list’s it’s been profitable. Just think about that … if you know you could make money every time you mailed, think how much that could be worth to you!
The last time I mailed to this list, it generated $42,000.00 in orders over a three-week period. And not long ago, I mailed to it and earned $69,357.00—from a single mailing!  When you mail to this list, you can make some serious money.
Right now, I’m offering an extremely limited number of copies of this potent list. And I hope you’ll be one of an elite group of successful marketers to own and profit from it.

Your Mailing List Is Everything…

As you know, in direct marketing the list you mail is everything. You can have the best product or service in the world… but, if you don’t have a responsive mailing list of proven buyers your direct mail campaign will be a failure!
The most difficult, expensive, time-consuming part of any business is building your own list of customers and prospects.
For example, to build a mailing list of only 1,000 customers could easily cost you several thousand, if not tens-of-thousands of dollars. Sure, it’d be worth it, but you’d be making gambles all along the way. And, it takes a very long time to build a list.
Let’s take a look at what’s involved in building you own mailing list:
First, you’d have to run dozens of classified and display ads to generate leads. Or run ads sell your product or service. That would cost you a fortune right there.
Then, you’d have to pay even more cold, hard cash to follow-up with your leads.
Another way to go about building a list is to spend thousands of dollars renting mailing lists and then testing them. You’d have to gamble on the responsiveness of each list and pay the huge cost of printing and mailing thousands of direct mail pieces.
All this HUGE EXPENSE, just to get 1,000 customer names! Here’s an example of what I’m talking about:
I just rented a “responsive” mailing list and it cost me $150.00 per one thousand names rented. I had to rent a minimum of 5,000 names and this is just for a one-time mailing. (When renting lists, 5,000 names is the typical minimum.)
So, I paid $750.00 “rent” for a one-time use of these names. I only want to test 1,000 of the names. So… I’m paying an extra $600.00 for 4,000 names I’m not even sure I want to use!
If the list is a flop, I basically have to “eat” that extra $600.00! Renting mailing lists is risky business. Even if you think you have the best list broker in the world… you never really know for sure if a list is going to be responsive or not, until you test it.
Then, it’s going to cost me at least an additional $690.00 for printing and postage to mail 1,000 sales letters to the names I rented.
Let’s add it all up (printing, postage, and list rental): I’ll spend $1,440.00 just to TRY a list to see if it’s responsive or not. Now if it is responsive, I’ll do great! But if it’s not responsive, look at all the money I’ve lost… a whopping $1,440.00 down the drain just to TEST a rented list.

Do you see why I call renting a mailing list a gamble?

Now, I’m not saying you should never rent a list. After you’ve got an established mailing list of your own and have run some successful direct mail campaigns, selectively renting list and testing them can be a way to “grow your list” and make a ton of money, fast.
But why gamble right now if you don’t absolutely have to – when you can OWN a list of Proven, hyper-responsive mail-order buyers?

Take a look at the advantage you instantly gain when you own “Linwood Austin’s Mailing List”:

1.    You’ll own a highly responsive list of proven mail order buyers. (I get a response rate as high as 12% when mailing to this list!)
2.    Because you OWN (and are not renting) this list, you can mail to it as often as you like… you can mail different offers to it… you can slice it and dice it and mail to it in any quantities you like… If you want to mail just a few hundred letters a week to generate a steady income, you can … or you can roll out the entire list. Unlike any list you might rent, this list is yours to use over and over again any way you see fit.
3.    The customers on this list buy high-ticket items. (They’ve spent as much as $100,000.00 in the past—and not much less than $70.00!)
4.    Many of the customers on this list are Multi-buyers! (Some of these customers have been buying repeatedly from me for over 10 years.)
5.    These customers are crazy about products and services that help them improve their lives or make more money in their businesses. If you have a self-improvement product or service to offer, you can get a flood of orders to your mailbox or web site orders.
6.    They are looking for hot opportunities to make money… if you’ve got an honest, ethical way of making money, you couldn’t own a better list!
7.    If you offer business opportunities, investment opportunities, marketing services, information products, seminars, web site marketing, self-improvement products and services… They are constantly looking for and willing to invest large sums of money for these kinds of items. (They’re the cream of the crop.)
8.    Because they are interested in direct marketing, they open and read their mail. (This is a benefit you’re not likely to get with many other lists!)
9.    Many of these customers are computer and internet savvy and respond extremely well to any type of offer related to the internet.
10.    The only way you could access these names in the past was to joint a joint venture with me and give me a hefty share of the profits. NOW… all the profits are yours to keep!

The “Linwood Austin List” has got to be one of the most responsive, highest paying lists available. And now it can be yours to profit from.

“Tell Me More About The Million Dollar List.”

There are 5,897 names on this list. Most of the people on this list are small business owners, entrepreneurs, or opportunity seekers. If you have a product or service that appeals to these groups of people, then owning and mailing to this list can make you a small fortune!
Another positive thing about “The Linwood Austin List” is that when you mail to it, your direct mail piece will get read. You see, the people on this list are fascinated with and interested in direct marketing. And because of this they open and read their mail. They’re reading this letter just like you are!
The names on this list are the cream-of-the-crop! In fact, when you own the names on “The Linwood Austin List” you’ll own many of the same names that are found on the mailing lists of prominent marketers like Gary Halbert, Ted Nicholas, Jay Abraham, Bob Serling, Brian Keith Voiles, Jonathan Mizel, and others.
People on my exclusive house list love buying through the mail. They’ll buy just about anything from you that will benefit their lives and help them make more money… including:

•    Books, reports & manuals on almost any subject    •  Financial Offers
•    Newsletters    •  Reprint rights to hot products
•    Audio Tape Sets    •  Seminars
•    CD-Roms and software    •  Success and self-help products
•    How-to DVD  or videos    •  Coaching Programs
•    Business Opportunities    •  Any product or service related to the web

By now, you may be wondering…
“Why are you selling the Million Dollar Linwood Austin List?”
Two reasons:
1. First of all, it’s a profit center for my company. And if you own a substantial mailing list, you should consider selling or renting yours too. And here’s a profit fact about direct mail you might not know: the more a list is mailed to, the more responsive it becomes.
2. Secondly, I do not want to “rent” my list. This is because I don’t want to waste my time dealing with and hassling with list brokers day in and day out. And besides, I’d much rather see YOU profit from this list than a bunch of strangers.
“What Kind Of Investment Is Required To Own This List?”
Before I answer this question, let me remind you that you can easily “blow” thousands of dollars renting and testing other mailing lists. And once you do find a list that works, you must rent it each time you mail to it.
When you’re the owner of The Linwood Austin List, It’s yours Permanently!  You can mail to it as often as you like—forever! And keep in mind that over the years this list has generated millions of dollars in sales—it can do that same for you.
I know for certain I paid somewhere between $30 and $70 (in marketing costs) per name, to generate this list. That means over the years I paid somewhere between $176,910.00 to $412,790.00 to create this list of hot buyers. If we split the difference… I can confidently say this list cost me about $250,000.00.
But I’ll let you OWN this list for just 1% of what I actually paid to put it together.
Your one-time investment to own this valuable list of 5,897 names is only $2,497.
(But if you HURRY—I’m offering to discount the price to $1,497 if you can reply promptly- within 5 days—you save $1,000.)

But Wait… There Is More…
Some of these names have email addresses. All of them have phone numbers. But… if you’re still reading… let me sweeten the deal. If you’re one of the first 5 people to order up this amazing list of names… I’ll give you three FREE bonus gifts.

1.    First of all… I’ll give you my POWER MARKETING CHECKLIST. This is a “Multi-Million Dollar Checklist” of every vital element you must consider when you make any mailing piece or web site or space ad campaign. Sometimes you can’t see the forest for the trees. This is a checklist I’ve developed and used over the years to create marketing that generated hundreds of thousands of new customers worth millions upon millions of dollars in every kind of industries… wholesale, retail, publishing, professional services, web sites services, network marketing, catalogers, promoters, and more. If you’re going to spend money on marketing, you might as well give your ads, you mail, your web sites all the power on the first shot out the door. This check list will force you to remember and factor in and strengthen vital things like the offer, the payoff, the popularity of the product, the right layout, the “reasons why”,  action bidders, headline strengtheners, name appeal, and more. Forty one vital elements in the checklist that guarantee to add tons of power to your marketing efforts. How much is this checklist worth to you? It could be worth millions of dollars. If it saves you – with one stroke of your pen—from mailing a letter or running an ad or web site that falls short of MAXIMUM SELLING POWER… then this checklist is priceless. And it’s your FREE with this offer.
2.    Next, I’ll give you TWO FREE Sales Letter Critique Coupons. Before you send out any marketing campaign, you can fax me a copy or email it to me… and I’ll review it and recommend any changes you should make. These FREE critiques could be worth millions of dollars to you.
3.   Finally, If you’re one of the first 5 people who order… I’ll give you FREE three “killer” direct mail templates that YOU can use to write your own letters to sell almost anything. All three of these letters use an EYE-CATCHER devise on the top of the letter. It’s an eye-catcher that does not add anything much to the cost of the mailing. But it “sucks” the reader in… and gives you plenty of room to get the sale. I love these templates and have used them dozens of times in the last dozen years. You’ll love them. I guarantee it.

When you think about it… this could be the most valuable offer you’ve ever received. You get 5,897 HOT names of Hyper-Responsive Buyers. You get to OWN the names, not ‘rent’ them. You get to mail to them as often as you want. And you get letter templates. This list could generate hundreds of thousands of dollars for you immediately. And… You get TWO FREE critiques of your mailings and my private “killer” MARKETING POWER CHECKLIST.
The only reason I can think of not to OWN these names is that you don’t have a product or service to sell. If that’s the case, I can recommend a quick and easy business that you could get into for almost nothing. Call me.

Two Restrictions On This List

First, You can mail to this list as often as you want. But you cannot rent, trade, transfer, or resell these names to anyone else for any reason. (I’ve seeded the list.)
Secondly, when you mail to these names, you may not say or imply that I have endorse your mailing.

HURRY
I’m offering this powerful list at this price to the first 5 people who respond. Don’t think that 5 is too many people to mail to this list. The most successful lists are mailed to hundreds of times a year. You can order this list by sending me an overnight check for the amount. I will email the list and the other goodies to you. And put your FREE bonus gifts in the mail to you.

Or, if you want… I’ll send it to you on a CD-Rom in an Excel file. If you’re still in the dark ages without a computer or email… you can have Kinko’s print out the names on labels for you.
You owe to yourself… you owe to your business… you owe it to your family to take advantage of this offer.
A good offer is nothing without a good list to mail it to. THIS IS THAT LIST. This offer is like money in the bank. It’s like having a license to print money. I’ve been building this list for nearly 20 years. Everyone on it has been proven a mail order buyer, a responsive decision-maker. It’s been my own personal gold mine for me and my business efforts.

Sincerely Yours And God Bless You
Linwood Austin
Marketing Man.

P.S. Don’t think that you can be in business and ignore Direct Mail!!!  In every generation “nay-sayers” predicted the end of direct marketing. In the 1800’s… they said paved roads would kill mail order. Why? Because once roads are “paved” people can drive into town and buy products and services. Today, some of these same type of people are saying the internet spells the end of direct mail. But the truth is, a web site is just a glorified ordering device. It’s like a 1-800 number. No one says “I have an 800 business”… but some boys and girls say “I have an internet business.” If you’re smart, you’ll lean heavy on direct mail. The right letter to the right list offering the right product at the right price at the right time… is PURE MAGIC. Lot’s of internet marketers are inching it’s way into direct mail. Pay Attention. Stop right now and order this amazing list of TESTED buyers.

—–”KILLER LIST” RESERVATION FORM——

(Print this and Mail It Back To Me.)

____YES! I want to invest in The Linwood Austin List. I understand that I can mail to this list as often as I want and that this offer includes MARKETING POWER CHEKLIST and the TWO FREE critiques and a letter templates.
__ Enclosed is my check for $2,497.
__ I’m responding within 5 days, I want the discounted price of $1,497.
Name: _______________________________________________________________________
Address: _______________________________________________________________________
City/State/Zip: ___________________________________________________________________
Phone: _______________________________________
Email: _______________________
Office Code: DoAJ/4

Make check payable to Linwood Austin.
Send your “Killer List” Reservation Form to
Linwood Austin, 2274 S. 1300 E. #G15, SLC,  UT 84106
Phone: 801-201-9026                               © 2009 Linwood Austin

How To Become Your Own “Marketing Genius”

Finally Revealed…

How To Become A “Marketing Genius” Even If You’re “Clueless” About Marketing. You Can Use These Ideas And Techniques For Any Kind Of Business, Although They Were Written For “MLM” Marketers. Let Me Explain…

Dear Marketing Buddy,

Linwood Austin here
From: Salt Lake City on a Sunny Afternoon.

If you’re confused about marketing your business in today’s world of “internet marketing”… “direct mail marketing”… “viral marketing”… “TV marketing”… etc…. I have good news for you.

Below you’ll find a link to what I feel is the best “All Around” marketing system you can find today. I’ve had my nose in marketing books for 25 years now.

I’m one of the top advertising copywriters in the country. I’ve created ads, sales letters and internet marketing that have generated millions upon millions of dollars in sales and profits… bringing in hundreds of thousands of new customers and repeat business for everything from furniture to cars to books to subscriptions to high-price seminars. You name it… I’ve created marketing to sell it.

The book I’m recommending to you below…  covers all kinds of sales and marketing tactics and strategies. If you want to WIN in the marketing universe with your product or service… I’m betting you’ll love this unique discovery….  no matter what kind of business you’re in.

You could be selling wine… shoes… professional advice…dating services… computer software… almost anything. You’ll find this 145-page downloadable book full of hidden marketing gems and insights.

Don’t be fooled by appearances… the book was written with “Network” marketers in mind. Yeah—that’s right. It looks like a marketing book for MLMer’s. (Multi-Level Marketing) But it’s really a book about marketing ANY PRODUCT or SERVICE. Let me explain.

The author of this book (Ann Seig) realized that most network marketers are totally clueless about classical direct marketing techniques. Most people who sign up for some MLM try to get their family and friends involved. After they run out of family and friends… THEY QUIT. They don’t know jack about attracting targeted buyers and a loyal following. They don’t know jack about MARKETING period. This book is like an advanced course in everything they DON’T teach you in the typical MLM… or in a typical business school for that matter.

Ann Seig discovered that classical “direct” marketing techniques are the only kind of marketing worth doing. Why? Because when you use “direct marketing” techniques you can instantly measure your R.O.I. (Return on Investment).

Using these kinds of marketing and advertising techniques on the web… in newspapers… in direct mail… etc., you can tell right away what your “cost per lead” and “cost per sale” will be. And when you compare that with your known “customer net worth”… you can make smart business decisions about ANY kind of marketing you want to do.

Let me give you an example of this: Stay with me on this thought… Let’s say you sell a product for $100. And your profit on the product is $50 bucks. If your customer only buys ONCE… then your customer’s net worth to you is only $50 bucks. If he buys TWICE, he’s worth $100 bucks to you. So… now you know you can spend up to $49 in marketing costs to get him to be a ONE TIME paying customer and you’re still $1 ahead in the game.

If you can make him a two-time buyer… your profits go from $1 on his first purchase to $51 in pure profits when you factor in the second sale— if your marketing costs were only $49 “cost-per-sale”.

This my friend… is just ONE topic covered in this powerful profit-generating, idea book. But that’s not all. There are tons of practical ideas and insights in this volume.

The book is yours for the small investment of $67. I’ve personally spent perhaps $10,000 on marketing books over the last 25 years. Some rare, insightful marketing books I’ve bought have cost me $500 or more. I can tell you this small price is nothing when you consider the fact that… the ideas you’re going to discover in its pages will help you avoid costly marketing mistakes from now on. PLUS—You’ll have the marketing tactics, marketing techniques and marketing strategies that will really help you skyrocket your profits in today’s difficult economy. Many of the techniques you’re about to discover can be implemented for ZERO DOLLARS. That’s right. You can increase your business without increase your advertising budget.

Face it… the companies who cut back on marketing during an economic downturn will suffer sales and profits. This guidebook will make you a “fearless marketer”. You will grow your sales and profits in spite of these uncertain times.

When you click on the link below… you can read the heavy-duty sales letter about this book. The sales letter contains a complete explanation and tons of testimonials. It should convince you that this is worth your time. And worth every penny of the $67 she asks.

After you get it… and read it… I want to talk to you about implementing any of the ideas you discover.

I’m excited to share this with you.

Yours for greater profits.

Click here:
http://www.linwood.therenegadenetworkmarketer.com/

Onward.

Linwood Austin
Marketing Consultant
Austin Marketing
Here’s my cell phone: 801-201-9026

P.S. One of the things you’ll discover when you download this ebook… are ideas about “viral marketing”. These are cheap but powerful ways to beef up your sales. Let’s talk.

ONE MORE THING. IT’S IMPORTANT: You could…. use this information to become a consultant.

How To Advertise in the Wall Street Journal or Investors Business Daily and Skyrocket Your Sales And Profits.

What follows are my random thoughts about advertising your product or service to the readers of these business publications.

1.    Newspapers are not dead.
Everyone thinks that the internet has killed most printed media. But it’s just not true. What is true is that you have to watch your costs. Your cost per lead and cost per sale. But, don’t count newspapers and magazine down and out yet. I have one client who advertises in the Reno, Nevada daily newspaper. He runs 3 ads a week for $483.00. He gets about 12 leads a week off it. And he closes 40% of the leads on a $4,000 product/service.

Those are good numbers. He’s paying about $40 per lead with his newspaper marketing. With other media, he admits he pays in the neighborhood of $250 to $300 for a lead.

Newspapers are not dead. The WSJ and the IBD are good mediums for generating leads and sales. The readers have above average discretionary spending money. They are the first buyers. Meaning, they will often be the risk-takers and buy a new, unheard-of products before it really catches on. Joe Sugarman made a nice income from full page ads in the WSJ in the 1970’s selling high-tech devices that were new to the market. He operated in the basement of his Chicago area home.

The readers of these publication fancy that they are more thoughtful than other buyers. Thus, they will read a long-winded ad, feeling that they are getting information… not talking to a “salesman”. But YOU, the smart marketer, know the truth. You know that every ad, especially a long-winded ad… IS your salesman.  A commissioned salesman who does not sell does not cost you much. But an ad that does not sell, costs you plenty.

2.    Pay close attention to this concept. Write it down. It’s important: People Will Not Read Long Winded Ads! — But PROSPECTS will.
If you want them to spend money with YOU. You must give them interesting and helpful information. You cannot bore them into reading your ad. But if it is written in an interesting helpful way… Prospects will read any amount of copy. If you think that no one reads any more… then, why o why do they buy the WSJ or the IBD? They want information.

They want products and services that will help them make more money…. Enjoy life more… get ahead in their career… prepare for the future… They want more sex. They want more time. They want solutions to a host of problems they are having. They want peace of mind. They want pride of ownership. They don’t want to be embarrassed by decisions they must make. Can your product/service solve some of these problems? Then YOU need to consider advertising in the WSJ or IBD.

3.    PASSION!
Years ago, my postman told me that the two angriest customers on his route were those who did NOT get their Wall Street Journal… or those who did NOT get their National Inquirer. Please note: The two extremes in audiences. But both were passionate about their publications. You can generally tell which publications had passionate audiences. It is the publication that has a healthy classified section. For example: Popular Mechanics magazine has several pages of classifieds. This is your hint that a fullpage ad in that publication will have a lot of selling power for you: Passionate audiences.

4.    Newspapers are not dead, but they are struggling.
Therefore, you can negotiate the price. Like the client mentioned above, if you’re selling a $4,000 product you can afford to bring in leads at a cost of several hundred dollars. But you’ve got to know your costs. Lead generation cost, conversion cost, customer repeat buyer cost, attrition cost, etc.

5.    Generally speaking, your message in the IBD or WSJ should be the same message you’re using in the internet or your sales presentations. Especially if you’ve tested your message and found THIS message to be the one that gets you the best response. Buyers who come to you from the newspaper or the web or direct mail… are all the same. They all want the benefits of your product or service. What is your strongest message? That’s the message you want in your newspaper ad.
6.    Give your ad a headline.
It is laughable how many ads in the WSJ or IBD don’t have headlines. The headline is the part of your ad readers scan to see if they want to spend more time with your ad. If it does not have a headline, you might as well not run your ad. Headlines are so important that for years and years, marketers who test various elements will tell you one headline can pull 19 times more orders than the same ad with another headline. Give your ad a headline and make it a good one.

7.    Keep the 2nd “Honey” in mind.
Very often, if you’re selling a high-ticket item, the prospect will read your ad and become convinced it is a good deal. But there is a “Honey” they must discuss things with BEFORE the buying decision takes place. If your ad is good, they will often clip it out of the paper to use as ammunition with which they can convince their spouse or boss, etc… to buy the product or service also. Give them all the ammo they will need to make a convincing argument. They want the conveniences and benefits you offer, but you’ve got to convince them. Then they must convince themselves. Then they must convince other who might say “Why do you want to buy that?”

8.    Call out your audience.
Who reads these publications? Investors. Entrepreneurs. Managers. CEOs. CFOs. Politicians. Inventors. Some educators. People who long to get ahead. These two publications are read by people who are on the cutting edge of societal evolution. They are the shakers and movers. They are the debaters of our day. If you want to sell your product to a narrow slice of their readers, CALL THEM OUT. Say: Attention Investors. Or, ATTENTION BUSINESS OWNERS. Etc.

9.    Speak to every group of readers.
Some folks are visual. Some are touchy-feely. Some are accountants. Some are audio types. Do you hear what I’m saying? Can you see the good in this? Doesn’t this add up in your thinking? You can describe the same house as being full of light coming threw the windows. Or build to withstand the toughest winds.

10.    Repeat Yourself.
Repetition is the juice of good direct response advertising. If you make a statement once, it does not so easily sink in. But if you say the same thing three different times, from three different angles, the chances increase that the reader will likely OWN the idea and think it’s his idea to own the product.

11.    Repeat Yourself.
Brand advertisers repeat the message many times over the course of a year. Direct response advertisers must repeat the selling points in the same ad, enough until it’s believed and acted upon.

12.    Give them a call to action.
It’s one thing to lay out your arguments for the purchase of your product or service. But you must tell them what to do next. Call now. Order by Wednesday for a free sample. Mention my name for a special delivery.

13.    Use a “fireside chat” approach.
Most of us have emotions. We don’t want to do business with a nameless, faceless corporation. We want to deal with a real person. We want to trust the seller. We want to know that you have done your homework and feel our pain. We want to know your solution has been tested and proven. That others have tried it and are thrilled with the results. Consider the bailouts of Chrysler and GM of today… with the bailout of Chrysler in the 1980’s under Lee Iacocca. Mr. Iacocca splashed his face all over every ad that came out selling cars. He spoke to us “man to man”. We felt his honesty and sincerity. Chrysler sold a lot of cars then. Today, the bailout of the car companies have no name… no face… no one with home we can identify. Deep in our souls we hate collectivism. We want to deal with someone who is real. Someone who will sit down with us and have a “fireside chat”.

14.    Use these ideas and you can be a fireless advertiser.
Even in a media that on its surface looks to be expensive. But when measuring cost per lead and cost per sale will likely turn out to be way cheaper than a $1 classified.

Call me if you want to discuss these ideas for your marketing.

Linwood Austin
yourlinwood@gmail.com
Phone: 801-201-9026

The Amazing True Story Of The Commodity Trader

I’ve always loved this approach. It seems to be a timeless way to tell a story and sell a product.

Linwood

God Bless Billy Mays

I have long believed that advertising men are the greatest blessings to the world. Why? Because advertising men/business men are the home of honesty and health and well-being to us all.

You cannot be a lair in advertising or business. If you are a liar…You will soon be found out. And no one will buy from you a second time. Businesses live for the 2nd-sale. If you advertise, say your car, as the greatest engineering feat of the world and it breaks down in 30 days, word gets around and you’re doomed as a seller of cars.

NOTE: The first sale, is often unprofitable due to all the costs involved in winning a customer. The second sale is where the larger profits come in as manufacturing costs, management costs and marketing costs for 2nd time buyers are greatly reduced.

(This is not condone the advertising of politicians, where lying is legalized art form.)

But good advertising is informative and helpful. It is often entertaining and charming. It invites trust and promises service.

Billy Mays projected all this and more.

I had no personal dealings with him, but I always admired his commercials. I never bought Oxi-Clean or his Magic Putty… but I thought about it.

If you’re looking for a perfect model to advertise your products and services you could to worse than imitating his style, candor and warmth.

Here he is ordering from a fast food drive-thru:

Watch Billy

God Bless You Mr. Pitchman. Rest In Peace.
Billy Mays, July 20, 1958 – June 28, 2009

How To Use The Internet To Promote Your Business And Get Amazing Results.

You Can Even Start Promoting Your Business Without Spending A Dime Of Your Own Money. And you can see results in as little as 4 hours from now.

Dear Marketing Friend….

My name is Linwood Austin. I’ve been a direct marketing consultant and copywriter for longer than I care to admit.

Let me be perfectly honest with you. I’ve spent the last twenty-some years ignoring the internet. Hell, why should I spend oodles and oodles of time learning a new medium, when I was a master of direct mail and radio and space ads, etc.

For example… regarding direct mail… I could write a 1,000 page volume on do’s and don’ts.  Envelope design… letter content… letter length… offer… approach… testimonials… lift notes… post it notes… premiums… neuro-linguistic programming… calls to action placed at the right moment… and so forth.

The coolest thing about direct mail was the availability of mailing lists. I could get lists of people who were 91-days late on a credit card… people who had second mortgages… people who drove a Ford… people who had just moved into a new house… just started a new business… people who were overweight… people who were church members… democrat donors… people seeking a business opportunity… school teachers… home gardeners… hunters… You name it… there was likely to be a list for it. I was a happy marketing camper with what I knew.

The concept behind all this “zeroing in” is called “database marketing”. And it bleeds over into magazine advertising too. I’ve created full-page ads for men’s magazines… business opportunity magazines… woman’s magazine… you name it. It was all TARGETED to a specific audience.

But now I’m forced to admit… times are “a changing”. Magazines and newspapers are closing up shop. THEY are moving to the internet.

But I’m happy to tell you that I have discovered that DATABASE marketing is now possible on the net.

You can, with a little bit of work discover internet magazines and blogs that cater to all kinds of TARGETED AUDIENCES. Fishermen… home shoppers… bargain hunters… opportunity seekers… democrat and republicans… and more.

The problem has been HOW do you find and market to these guys using the internet.

Since I admit… I’m “old school”… I’ve ignored the net for a long time. But lately I’ve been asking around to my “old school” marketing buddies… if there is ONE SOURCE that can teach anyone every thing they need to know about marketing on the internet.

For months… the closest answer I got from my buddies was a service that costs about $1,000 a month in subscription costs. I wasn’t about to cough up that kind of money to study internet marketing. It was partly the money… but mostly the TIME it would require to follow that group. My time is precious. I’m 56 years old… I’m mostly retired. But I still take on a client or two now and then. Plus my darling and I just had a new baby boy. What a delight! I don’t want to miss out on a moment with him.

So… you can see that I was NOT looking forward to the “learning curve” of this new medium that has intruded into everyone’s life.

Lucky for me… someone who reads my blog… and knows I’ve been around since the early days of Gary Halbert (I made Gary Halbert’s list of “Who’s Who in Direct Marketing” in 1987)… answered my question… about the ONE SOURCE of “killer” internet marketing information.

That one source is HERE.

It’s an internet marketing club. It’s got several thousand members signed up. And it has about 200 training videos posted which you can watch at your own pace. And the club costs peanuts to join.

And I must confess… I’ve actually enjoyed and learned a ton of methods, techniques and “tricks” from this club membership.

The guy’s name is Mack Michaels. I had never heard of him before one of my marketing buddies sent me to his site.

But lo and behold… you’re about to learn all kinds of ways to increase your sales and profits… even if you don’t have a business or product… this guy will show you how to promote other people’s business and products and make $400 to $1,000 a day.

He’s got tricks on how to manipulate google… yahoo… myspace… MSN… He’s got tricks on how to spy on your competitors to see how much money they are spending… where they are spending it… how much they are making… So you can duplicate their efforts.

He’s got tricks on how to develop your own business… how to make Ebay give you $700 profits on a $2 item… how to develop your core business… how to do video marketing… How to go around google if they slap you down… how to become a so-called “super affiliate”… how to instantly see “trends” on the internet to you can match your marketing to ride on the coattails of the trends.

There’s even a bunch of training videos on copywriting. Plus insider tricks on traffic generation… website creation… SEO domination… cheap domain names… idea generation… a rolodex of sources you’ll need for every aspect of your ongoing success… and more.

He’s got ebooks you can download and read or market for free.

I’ve tested out his “support desk” and they are “Johnny-on-The-Spot” to return calls and answer emails.

This “club” is like an online university of internet marketing mastery.

It will reduce your “learning curve” from YEARS of screwing around on the net… testing… wasting money… frustration… down to a matter of a few days or weeks… depending on how many training videos you want to watch each day.

I have found myself watching some of his videos 2 and 3 times each because they were so informative and jammed-packed.

What are you waiting for… If you’re still reading this… you know in your heart… this just might be the information about marketing on the net that you’ve been waiting for… just like me.

I’m “old-school” when it comes to direct marketing. And I’m happy to report that everything you’re about to learn is direct marketing as applied to the amazing new medium of with world wide web.

Stop what you’re doing and sign up for Mack’s club. Click Here… to see his intro page. You won’t regret it. I promise.

Then, after you become an “internet marketing genius”… and you want help expanding your business even more… call me. I might have some time… if the price is right.

Yours for greater profits,

Linwood Austin
Phone: 801-201-9026
Email: yourlinwood@gmail.com

P.S. Knowing marketing and media “tricks” is the name of the game. The goal is to get buyers eager to give you their money in exchange for satisfying their wants and needs. This “club” is an amazing place to learn more, perhaps, than you ever thought was possible about internet marketing.

How To Advertise On The Radio And Make A Ton Of Profits.

So many profit seekers are hacking at internet-marketing these days. It’s so easy to forget that marketing is marketing. Every medium has power. Billboard advertising has its advantages. Post cards have power. Business cards have some power. (I once did a mailing and sent out three business cards in an envelope. No letter. No explanation. I got a whopping response off that mailing. Curiosity got them. They called in bundles asking “Why am I getting this card?” My only failure was not having a prepared sales script ready to make a pitch. I forgot why we did the mailing. It was years ago. But we got a surprising response.)

Anyway… I’m writing to give you some ideas on radio advertising. Radio is an overlooked darling in the marketing mix. Radio has a loyal following. Radio is intimate. Radio is immediate.

Here are my random thoughts on radio advertising.

1.    Use 60-second spots. 30’s and 15’s are too short to do any real selling. If you can get them, use 120 seconds.
2.    Be human and make mistakes. My example is the old Paul Harvey ads. Mr. Harvey would pause, sta… sta…stutter and sound very earnest when he was endorsing this or that product.
3.    If you’re going to follow my advice, avoid “donuts”. Donuts are radio spots with music at the beginning and the end, and your message in the middle. The companies who use donuts mostly do not measure RESPONSE. If they measured response they’d know that the music at the beginning and end is the equivalent of white space in your print ads. White space sells nothing. In your print advertising you want to want to pack your ad with convincing copy. Over the years I’ve collected many ads that were mostly white space. For fun. I even have one ad from the NY Times that was ALL WHITE SPACE except for the address of the seller in the middle of the ad. No name of the company. No message. No offer. No convincing. No reason to pause. No reason to reflect. No reason to slip a check under the door… no matter what the address of the business was. The creators of the ad, were full of themselves. But buyers could care less about you the seller. They only care about what’s in it for them. So… fill your radio ad with persuasive, convincing REASON WHY copy. Don’t waste your money on music. Let the radio station supply the music. Your job is to convince the listener to stop what he’s doing and change the course of his/her life and buy what you’re selling.
4.    Make sure you MEASURE your response. Ask the listener to do something RIGHT NOW. Call this toll free number NOW. Go to this web site NOW. Write down this number NOW. Mention this offer code x889. Etc.
5.    Identify yourself at the beginning of the ad. Listeners want to know who is speaking to them. It also implies authority.
6.    Preach BENEFITS in your ad. Benefits are different than the FEATURES. You need some features to make the benefits they get believable. But BENEFITS are the key to getting response.
7.    Don’t try to be too cute, clever or funny. People don’t buy from clowns. They buy from serious presenters who present a deal that will really give them an advantage in their lives.
8.    If the people at the radio station tell you your ad is good. Kill the ad. They are so used to hearing it all, that they typically think an ad that is funny, clever or cute…is the winner. NO. NO. NO. You want your ad to be INVISIBLE. If people say yours is a good ad, you’re in trouble. Instead, you want people to hear the ad and say “Wow, that sounds like a good product/service.” If you can make the PRODUCT or SERVICE shine… you ad becomes invisible. You can get the wrong kind of attention. You’re goal is seven-fold: To (1) Attract and (2) Hold the (3) Favorable (4) Attention of the (5) Right Kind of people (buyers) while a (6) Selling Story is told and a (7) Desired Reaction is induced. It’s not to entertain.
9.    Identify your buyers right at the beginning. “If you’re a home owner, listen up… I’ve got good news for you.” Or… “If you’re looking to supplement your income, here is a tested, proven way to make money in today’s tough economic world.” Etc.
10.    Use enthusiasm. You cannot bore people into listening and buying from you. If you’re excited about your product or service, let your excitement shine.
11.    If you want to know WHICH station(s) to advertise on… go to the local car wash. People will tell you they listen to this station or that station… because people say one thing but actually do another. But if you go to a car wash, you can grab some towel wipes and wipe down the inside of their car. While sitting there, turn on the radio. You’ll see for yourself exactly what people are listening to the most. A surprising number of people listen to talk radio. The Rush Limbaugh stations are hot and have been for a long time.
12.    Negotiate the price. Some radio stations will do “Per-Inquiry” ads. But you have to have a track record of paying off on those deals. Or be associated with a legit inbound call center that tracks inquiries and sales. Also, remember that a radio only has TIME to sell. And if they don’t fill those spots, they can never recover that lost income potential. They will negotiate. I often say… “What do you want for 5 spots a day for 10 days?” … and they say “$X amount.” Then I say, “I was thinking only half that amount… what if we meet in the middle?” You goal is to make a profit. Not to profit the radio stations. Know your numbers. If you sell a product for say $100… you need to sell at least one product for every $100 dollars of advertising expenditures. You’ll be losing money, but know your numbers. Most companies lost money on the “front end” when they market a product or service. But they make it up in spades on the “back end”. The “back end” is when a one-time buyer becomes a multiple buyer. Know your numbers.
13.    Test in small markets. Roll out in larger markets. You can buy radio time in small towns like Beaver, Utah… or Clinton, N.C. for $5 or $10 bucks a spot. Bigger towns demand $100 to $400 a spot.
14.    Mix your radio with other media. Even with a 60-seond ad, you’ll likely need to do more convincing. Have your telephone people ready with a prepared, convincing script. Drive them to your website. Tell them to watch their mail for a special offer from you.
15.    If you’re going to do radio in mass… slightly change your message around so the listener won’t shut you out. Perhaps you’ve read about Broca’s area of the brain. If things get too predictable this is the area of the brain that gets bored and seeks something new and more entertaining. By slightly changing your message every other ad, the brain says “wait… didn’t I hear that differently before?” They suddenly become more engaged.
16.    Use celebrities if appropriate. There are lots of actors and actresses who are out of work. If you can find one that fits your target audience… or fits your product model, a celebrity can boost response.

Hope these ideas help. If you want to talk, my contact information is below.

How To Make Money From The Internet WITHOUT a Web Site???

Get on my email list here: instantimprovement@getresponse.com

Wednesday Afternoon, 3:15 P.M.
Announcing: The — NO WEB SITE – Way To Dominate The Web.

How To Make Money From The Internet Without Having A Web Site.

Use This To Stuff From $3,000 to $30,000 A Month In Your Pockets By Helping Business Owners List Their Company With LocalAdLink.Com/linwood—It could the most powerful low-cost marketing tool ever invented.

Here’s How To Make Plenty Of Money From The Internet Even If You Don’t Have A Web Site

Here’s the deal in a nutshell.
1.    Every business needs to have some kind of web presence. But building a web site could cost you many thousands of dollars. Then you’ve got to drive traffic TO the web site. That will cost you more BUCKS.
I’m writing to tell you, YOU DON’T NEED A WEB SITE to have a strong web presence.

2.    The solution is a new kind of interactive technology called LOCAL-AD-LINK. This technology gives you the right audience at a cool, clean price for as low as $49 a month. You get only LOCAL customers because you choose the Zip codes you want to zero-in on. The technology targets only the internet IP addresses in your chosen zips… and you pop up whenever they do a search or even chat about your topic or service or product line.

3.     Let’s say you’re a PLUMBER, Pizza Shop, or Women’s Dress store… The truth is, you ONLY want a few zip code areas to call on you. If you do business in Atlanta, Georgia, you don’t want folks in Detroit calling you. So, you sign up with LocalAdLink and list your business and the types of services or products you offer and the zip codes you want to market to and BAMMO… you’re in.

4.    Automatically your ad gets PUSHED onto Google, Yahoo, YouTube, Digg, Linkedin, Facebook, CNN.com, flickr, napster, and a hundred other web gathering places.

Ain’t that cool? You don’t need a web site. When you use LocalAdLinks you get a “mini-website” AT NO EXTRA CHARGE.

My name is Linwood Austin. I’ve been an Advertising Professional and copywriter for 25 years. I’ve never seen anything like this. The cost to you is cheap, cheap, cheap… for all you get.

Heck… I have charged some clients $20,000.00 or more, just to create and set up a web site and then another $10,000.00 to drive traffic TO the web site. AND… Then, we would determine if the results were paying off. But LOCAL AD LINKS is entirely different. You can test it out for as little as $49 bucks… and cancel if it does not work. That is a deal.

Here is what you must do…
Call me… I’ll answer any other questions you may have about this amazing opportunity. If you want to buy a LOCAL AD LINK I’ll set you up and get you started. If you want to promote this in your area and make money for yourself, I’ll set you up and get you started too.

We’ll list your company name, phone number, city, state, zip, and anything else about your business, including a link to your web site if you want.  We’ll list your products or services offered.  Your sales message. Your photo, a video, a tagline, etc.

There is no setup fee. No contracts. You can cancel at any time. And your results are trackable.

We’ll just type in whatever info you want and click the load button.
You get three choices.

• $49 a month gets you 3 zip codes to own.
• $99 gets you 10 zip codes and a bit more info and graphics listed.
• $199 gets you 50 zip codes to market to and the best graphic options.

That’s all you have to do. You get a mini-website with your LocalAdLink page and no eternal futzing around with “search engine optimization” … pay per clicks… buying space ads to drive traffic to your site. Etc. Your LocalAdLink automatically hovers on 109 high-traffic web sites like those listed above and more.  And when they are searching for you on the search engines or the other portals.. you’re in.

It’s like an online yellow page ad but it shows up everywhere in your chosen zips. And it even pops up when folks are CHATTING about the products or services you might offer. You can add in a discount coupon which the prospect can print out and bring to your store.

OK… enough about the NEED for this service and how it works.

Now let’s talk about the money YOU can make by getting others involved.

I’m only going to tell you a few of the financial rewards.
If you want more details, you’ll have to call me.

1.    You get commissions of 40%… month after month.
2.    You get stock options.
3.    You get free ad space coupons when you sign up that you can sell outright… and keep 100% of the commissions.
4.    It’s network marketing, so you get paid from downline activity.
5.    You also get LocalAdLink “bucks” to use with members of the club.
6.    The way I see it, this is almost like being a “GOOGLE GURU” without Google. Why? Because this technology will put the final nail in the yellow pages… for local businesses… plus… it will make the web make sense for millions of business owners that have grown increasingly annoyed by web marketing complications.

(Remember: 60% of the population no longer uses the yellow pages. They log in to find stores and products they want.)

The Sweet Part
Now… here is the real sweet part of this deal: This is important. There are two ways to go about making money with this program. You can sell it to your local pizza shop or plumber or restaurant or lawyer or dentist or real estate agent or hardware store… and get 40% commissions.

It might take you an hour to chit-chat to him about it and you’ll make $240 an hour, annually… if he signs up at $49 a month. ($49 a month times 12 months means about $600 a year… and your commissions are almost  ½ of that… $240….)

OR… you can get smart by selling the service to a pizza shop with 200 locations who need to dominate say 1,000 zip codes. Now you’re talking real dough-ray-me.
There is no charge to set you up to be an Account Executive. You get the 40% commissions mentioned above … But if YOU become a Business-Builder and get all the benefits with LocalAdLinks, the fee is about $300 to sign up… and you get $1,000 worth of advertising coupons. That means that whomever you sell to, you can use your ad coupons and keep 100% of the commissions. Such a deal. Plus it’s MLM so you get paid from your downline activity too.

This is a BRAND NEW OPPORTUNITY. I believe it’s set to EXPLODE like gangbusters. It will SURELY turn many “BUSINESS BUILDERS” into MILLIONAIRES. Already there are thousands upon thousands of Local Ad Link Advertisers. But there are MILLIONS WHO NEED TO SIGN UP BUT DON’T KNOW ABOUT IT YET.

Don’t let this MONEY-MAKING OPPORTUNITY pass you by. You could easily build a totally sweet income because EVERY business needs to dominate the web in their area WITH or WITHOUT a web site. This is how to do it.

Dentists need it. Car repair shops need it. Furniture stores need it. Computer stores need it. Restaurants, shoe makers, plumbers, roofers, clothing stores, flower shops, toy stores, wholesalers, retailers, smoke shops, taxi cab companies, bus lines, modeling agencies… etc… etc… etc.

Count on it… the price is cheap.
You can lock in your income… but you have to act NOW. Sign up for yourself. And pass the word along. You won’t regret it.

Here is a video presentation that will answer more questions.
http://mylocaladlink.com/video/

Watch the 18-minute overview and then call me. I’ll sign you up.

Linwood Austin

Adman. Here’s my phone: 801-201-9026
P.S. Once in a blue moon, something comes along that is so powerful it changes everyone’s life. This is that moon. LocalAdLinks will finally make marketing on the web simple and easy for companies large and small. Let’s do this. Call me.

P.P.S. OK… Now for the “PROOF”.
Go to Google and do a search for the following items. You’ll see they are all Local Ad Link guys. And they are all at or near the top.
Search:
Plowing Providence…  the guy landed 2 high-paying contract plowing jobs within 3 days.
Flowers Woonsocket ..  a ytb site. 580 hits in 15 days
Jeep Yonkers
Ford Baton Rouge
Travel Chicago
Travel Staten Island
Travel Detroit
Advertising Brooklyn
Child Abuse Charlotte
Pizza Clearwater
Pizza Yonkers
Real Estate Memphis
OK… Now… Find your own reasons to call me. Let’s get your game on.
LET OTHERS WORRRY ABOUT THE ECONOMIC DOWNTURN. USE THIS OPPORTUNITY TO GIVE YOURSELF A BRIGHT AND HAPPY FUTURE.

Getting High Ticket Buyers To Demand A Presentation

“If You Sell Big Ticket Items In A Narrowly Defined Market Universe—Here Is A Powerful “Two-Step” or “Three-Step” Marketing System Created By Jim Herst (Now Retired) That Gives You Hot Prospects Begging For An Appointment With You. This Can Boost Your Sales By 30% To 3,000% Within 29 Days From This Coming Friday. Let Me Explain.”

Dear Business-To-Business Marketer ,

You’ve probably never heard of Jim Herst. But, to tell you the truth, he’s probably never heard of you either. But the name Jim Herst could be worth Hundreds of Thousands of new dollars to you. Even though he is now retired.

What’s it all about? Just this.

Jim started an unusual business in 1963. Over the years he developed the perfect “Business-to-Business” (B-to-B) marketing technique that has been proven over and over and over again. It has generated sales to the tune of millions of extra dollars to the bottom line.

Now that he has retired, he agreed to jot down his technique and release it to a limited number of smart business operators… who… want to explode sales and profits with a proven system.

Jim’s system is perfect. It’s irresistible. It makes prospects call YOU!!!… almost demanding a sales presentation. It totally eliminates the dreaded “COLD CALL”!

So… If you sell high-ticket items… in a vertical market… in a business-to-business situation… sit up and pay attention. I’m about to change your life forever. Jim’s technique is so simple… yet powerful… you’ll shake your head in amazement… and run to the bank with the money you’ll make from sales you would have surely missed.

Here’s the deal:

Jim’s technique has been tested in every “B-to-B” scenario and situation. If you sell printing, big ticket machinery, packaging equipment… if you sell high-end professional services, if you supply inventory, advice, advertising, legal services, affinity memberships… If you sell to retailers, wholesalers, mass distributors of any kind and every kind… Then, this is for you.

If you need to get an audience beyond the gatekeeper and direct to the decision maker… and if you need to soften them up to be magically receptive to your presentation… stop what you doing and get this system in your hands.

But, before we go on, I have to be perfectly honest with you. This is the real deal. There is not a drop of filler in this special report. In fact it is only two pages long. But I swear on Oprah Winfrey’s every changing pants size that this will add hundreds of thousands of dollars to your annual sales.

Measured Cash!!!

My name is Linwood Austin. I’ve been in the marketing business for 25 years. I’ve studied marketing systems and techniques dating back to the 1890’s. I have a library full of reports of split-run, real, live marketing tests, with the results measured in CASH, not in popularity or opinion. Most of those tested, proven marketing ideas are based in the consumer market. Not the B-to-B market. Why? Because if you can make something work in the consumer market, there are millions of buyers to be had, so it was worth the time and expense to codify proven techniques. Once the test results are known on a small scale, roll out could cover entire regions of the country.

Business-To-Business Is Different!!!

But business-to-business marketing is different. Your market is limited to a few buyers who give you HUGE ORDERS all at once. For example: if you make a special lubricant to keep molded metal machine parts from sticking together during manufacturing… your target audience might be the only six manufactures of motorcycles in the world. So, most of what has been discovered marketing to consumers, might be useless to you.

I know both worlds. Consumer marketing and B-to-B marketing. Nothing can match the two-pages of condensed information you are about to receive from Jim Herst’s years in this industry.

Over the course of my two decades selling B-to-B I’ve accidentally used Jim’s techniques several times. But I was too busy to see that this method could be codified and duplicated with very little effort. In fact, when Jim recently shared this info with me, I picked up the idea again and WHAMMO… I spent 41¢ on a postage stamp and got more business than I can actually handle at the moment.

The good news is, Jim lays out this amazing technique step-by-step and line-by-line.

Just follow the program revealed on Jim’s two sheets of paper and magic happens, if you’re selling big-ticket items.

Who should do this?

You should… if you’re the business owner.

You should… if you’re the sales manager.

You should… if you have a sales team that needs hot prospects calling them for an appointment.

You should… even if you’re just starting a business selling “B-to-B”

When Jim showed me this system recently, I instantly saw that it would give any business an almost unfair advantage over the competition. Not matter who the competition is. This technique leans heavy on Nuero-Linguistic Programming. It leans heavy on a subtle, but powerful “bond-building” technique. It engenders trust, rapport, and a stealth “likeability” between you and your prospective buyer.

This technique works on old clients who haven’t bought from you in a while… and it works on new clients who are about to make a purchasing decision.

If you’re into consumer sales… selling low-ticket items like chewing gum or lemonade… diet pills or how-to books… one item at a time… this method will not work for you.

You must be selling big-ticket items with enough profit margin that it makes sense to use this method. Why? Because this method requires two… or three steps to complete. The whole process takes anywhere from 6 days to three weeks to show a result. This technique will get you an audience with prospective buyers, guaranteed. If fact, I’m so sure you’ll be thrilled with this technique I guarantee you’ll be addicted to this method until the day you retire. (Which might be sooner than you imagined, if what I’m saying is true.) This is “relationship selling” in its purest form.

What you are about to receive is copyrighted material. You may use it for yourself and your company. But you may not share this technique with anyone outside your organization by any means, electronic or printed. Jim is serious about this. He’s got some mean, nasty legal boys on his team. And they have nothing better to do than generate those annoying lawsuits on those who don’t play by the rules.

Easy Money!!!

Jim has used this very technique for over four decades to generate tons of cash for his company. His company is called Performance Source Inc. He was a pioneer in debt management for companies who had tons of unpaid invoices. His service was a “big-ticket” item. One client could be worth tens of thousands of dollars to him. He had to find the quickest and easiest way to get in front of “Mr. Decision Maker”. This is the method he used. He used the same method over and over again with the same expected results. Year in and year out, it worked. And it’s easy to do. And I want to put Jim’s method into your hot little hands.

Listen. If you’re running any kind of sales operation… selling anything beyond an “impulse” purchase… you’re likely going to spend many, many, many thousands of dollars in advertising and marketing costs PLUS many, many thousands of dollars “training” your sales staff. This could cut your advertising and marketing costs to perhaps $10 or $20 bucks a year… to get the same results.

Since Jim is now retired, I’ve asked him to let me offer his technique to a wider audience in the B-to-B community. Jim is not a cheap date. These two-pages of densely packed, profit-boosting information will cost you a cool, clean, $1,000. Is it worth it? You bet it is.

Get Customers PRE-Warmed Up!!!

Jim cuts though years of hunch or guess work as to how to get in front of Mr. or Mrs. GotBucks. If you want to make a presentation to the business owner or the purchasing agent, this is the method. If you want to have them PRE-WARMED UP… so that they are more likely to say YES, and buy from you… this is the method. Using Jim’s method will only cost you at most one or two postage stamps. Sometimes, you just need to leave a very specific voice mail. Jim reveals all. He leaves nothing up to chance. He even reveals the EXACT TIME to send this piece of mail, or leave this voice mail. And what EXACTLY TO SAY to put the technique to work.

Cleverly Jim calls his system The Perceptive Selling Initiative. (PSI). Remember, it’s only 2-sheets of paper. But these two sheets of paper will land you thousands upon thousands of dollars worth of contracts, purchases, and sales and profits… for anything you are selling… as long as you’re in a vertical market with a high end product or service.

I’ve been running a direct-response advertising agency for 20 years. I’ve seen far too many business throw money down one rat hole after another on half-baked schemes… based on nothing more than hunch or intuition. But using Jim’s method… I’m telling you… most companies could cut their advertising budget to almost ZERO…. and still make more sales than a competitor who may have a superior product or service. It’s that powerful.

You may be wondering…

Why does his method work so well? Because Jim’s system takes the focus OFF OF YOU. Instead it focuses entirely on your prospective buyer’s universe, your prospective buyer’s needs and your’ prospective buyer’s immediate desires. You’ll see.

Some folks may think it’s crazy for me to sell 2-sheets of paper for $1,000. If you think it’s crazy, think about this… inside these two sheets of paper, Jim gives you 7 sales letter templates or voice mail scripts you can use to put this method into immediate action. If you were to hire ME to write seven letters for you, and seven voice mail scripts, you’d be looking at a cost of $20,000 at least.

So… this, my dear friend, is one heck-of-a-deal. Seven letters/voice mail message templates… plus the logic and theory behind them and why they work in this situation!!!

Crazy or not… allow me to add another element to this offer IN YOUR FAVOR. YOU RISK NOTHING TO CHECK IT OUT.

Just post-date your check for 30 days. I’ll rush Jim’s Perceptive Selling Initiative system to you and I won’t cash your check until you have the system in your hands and see for yourself that this really is the selling system you knew in your heart had to exist somewhere. This is it.

If you’re still reading, you know you want this system. There are no added bonuses to entice you further to take action. I don’t think you’ll need them. If you’re a wise business operator, you’ll see the wisdom of this small investment and the big rewards it could give you. Plus, there is no commitment to buy anything more. Just these two sheets of densely typed paper revealing what I consider the ultimate B-to-B marketing breakthrough technique ever discovered.

No Risk To You

If you’ don’t agree, send the system back and I’ll return your un-cashed check. No questions asked. If you’ve been looking for a way to boost sales in your company, for yourself or your sales crew… I’m sure you’ll see this as the perfect system to turn a few stamps… or a few voice mails… into hundreds of thousands of dollars in orders… in no time flat.

Don’t delay. This is a limited offer. This letter is a marketing test and we must hear from you within 5 days from this coming Friday or the deal is off.

Jim has graciously agreed to let me offer his selling system to you. And the least you can do is make up your mind quickly about the health and financial well being of your company.

No one can force you to change the way you do business. But if you’re are tired of struggling to make things happen… and you are tired of the frustrating results of your current selling “system” or worse yet… you don’t have a “system”…. You owe it to yourself and your company to take a peek at this tried and true profit boosting method to get prospective buyers calling you for a “belly-button to belly-button” presentation.

Plus…If, after you get Jim’s system in your hands, you still want to talk about your marketing needs, call me. I’m not hidden behind a wall of secretaries. Here is my cell number: 801-201-9026.

I’ll be glad to think aloud about your situation and contribute to your ongoing success. I love marketing. I love advertising. I love consumer marketing and B-to-B marketing. I’ve seen it all and this is the best B-to-B marketing technique anyone could discover.

And it’s yours if you’ll just stop what you’re doing and send me the reply form below. I wish you all the best in the coming days.

Yours for greater success,

Linwood Austin, Copywriter

P.S. Once in a blue moon, something so important comes along that it requires your immediate attention. If you are selling in a competitive B-to-B situation, this is one of those “moons”. Get your hands on Jim Herst’s system. You won’t regret it. I promise.

Clip And Mail—— INSIDER ACCESS FORM—————-

_____YES! I want Jim’s complete system of selling my product/service in a “business-to-business” environment. Enclosed is my check for $1,000… post-dated for 30-days to make sure I’m thrilled with this insider information. If I’m not thrilled, I’ll return the system within 30 days and get my check back.
Name: _________________________________________________________________________
Address: _______________________________________________________________________
City/State/Zip: ___________________________________________________________________
Phone: _______________________________________
Email: _______________________

Make check payable to Linwood Austin.
Send your “Insider Access Form” to
Linwood Austin, 2274 S. 1300 E. #G15, SLC, UT 84106
Phone: 801-201-9026
(c) 2007 Linwood Austin Office Code: 072507

THE GREATEST AD EVER WRITTEN

The Greatest Advertisement Ever Written.

Over the years, I’ve notice the question of “Who is the greatest advertising writer?” Or… “What was the greatest ad ever written?”

Some of the top names in copywriters are Gary Halbert, Clayton Makepeace, Brian Keith Voiles and I might include my name among them.

Why? Some twenty years ago, when I started, I wanted to be one of the top copywriters in the world. I feel I finally arrived when Denny Hatch, in writing in “Who’s Mailing What” some 10 years ago… put my name right next to Gene Schwartz and Geoff Hasler as the top three “California Hype” copywriters in America.

Denny meant it as a put-down. But I was thrilled to be cast alongside Gene Schwartz in any mention. (Who hasn’t read Schwartz’s book BREAKTHROUGH ADVERTISING… at least once and thought “Damn, I wish I was that good.” I’ve read that book at least 8 times over the years. And each time I marvel.

As to the greatest ad ever written: Posted nearby is an ad created by John Caples. It is without a doubt the greatest ad ever created. Why? Because it ran profitably for over 40 years. Most ads, sales letters, web sites, etc. have are lucky to have a one season shelf life. If they work at all.

The headline was DO YOU MAKE THESE MISTAKES IN ENGLISH?

Not only is the ad built to be charming and informative… but the MARKET WAS HUNGRY for this kind of information from the 1920’s through the 1960’s. What changed? The market changed. In the 1960’s the biggest wave of immigrants switched from being European to Mexican. The Europeans wanted to assimilate. They wanted to learn English. By the 60’s the politically correct crowd had taught us all that “multi-cultural” was the way to go. No need to become “American”… when all cultures are equal and beautiful. We changed from being a “melting pot” to “celebrating diversity”.

(Aside: Some of us have learned that you can celebrate diversity or celebrate excellence. But not both.)

There are two lessons to learn from this ad. Anyone who studies it, line by line, will discover “service”. And after all… all good “selling” is “serving”.

The ad SERVES with good information before it asks for the order.

The second lesson is a lesson on demographic shifts.

You can only sell what the crowd wants to buy. When the crowd changes, you have to change with them. Advertising cannot change desires. If the desire is not there, you will waste your money trying to create it.

But if the desire is there, a skillful copywriter can enhance and focus the desire toward a specific solution. But desire must come first.

Here are some basic human desires:

1. Aliveness
2. Autonomy
3. Beauty
4. Caring
5. Challenge
6. Compassion
7. Contribution
8. Courage
9. Creativity
10. Dignity
11. Elegance
12. Excellence
13. Excitement
14. Fairness
15. Freedom
16. Fulfillment
17. Fun
18. Grace
19. Happiness
20. Harmony
21. Helping
22. Honesty
23. Humor
24. Innovation
25. Joy
26. Justice
27. Learning
28. Love
29. Making the world a better place
30. Mastery
31. Order
32. Perseverance
33. Playfulness
34. Revolution
35. Safety
36. Security
37. Self-reliance
38. Service
39. Simplicity
40. Solving problems
41. Stimulating change
42. Synergy
43. Truth
44. Uniqueness
45. Using my abilities
46. Vitality
47. Wisdom
48. Zest
49. Peace

If we were to get down and dirty… raw… we could say the basic desires are for more TIME more SEX and MORE MONEY.

Do you make these mistakes in marketing? Do you ignore these desires? Do you just hang a sign outside your door hoping buyers will throw money at your feet?

Let’s change that.

Yours,
Linwood Austin
801-201-9026